Information
I was born in Montevideo (Uruguay), where I studied Public Accounting. Although numbers taught me to think in a structured way, I discovered that my passion was solving creative problems. That’s why, in 2019, I moved to Barcelona to specialize in Design Thinking.
Today I combine both skills: analytical precision and strategic creativity. I’m passionate about working with startups and teams that want to innovate without losing focus on people.
Relevant Training
- Master in Design Thinking, Design Management & Innovation (BAU, Barcelona).
- Public Accountant (University of the Republic, Uruguay).
Complementary Training
- IDEO U
- Human-Centered Service Design (2025) Service Design · Design Research · Design Thinking
- Designing Strategy (2023) Design Strategy · Business Design
- From Ideas to Action (2023) Innovation Development · Business DesignG
- IBM
- Enterprise Design Thinking Practitioner (2023)
Services
This is what I usually do with teams and startups. If you have a different need, we can discuss it.
- Strategy: Rethinking business models and validating ideas.
- Research: Understanding real users and markets.
- Innovation: Landing value propositions and finding what makes each project unique.
- Facilitation: Practical workshops on design thinking, co-creation, and creativity.